Employee Fiduciary has named Cindy Dash as its new president, the company announced Wednesday, bringing on a veteran executive with decades of experience in the retirement and wealth management industry.
Dash previously held leadership roles at Broadridge Retirement and Workplace, where she helped guide growth strategies and expand service offerings. Her appointment comes as Employee Fiduciary looks to build on its presence in the small and mid-sized business retirement market while maintaining a focus on low-cost, transparent 401(k) plans.
Focus on growth and technology
Eric Droblyen, CEO of Employee Fiduciary, said Dash’s experience scaling operations and technology platforms makes her a strong fit to lead the next phase of the company’s development.
“Cindy’s extensive leadership experience in scaling operations and technology platforms makes her the ideal person to lead Employee Fiduciary into its next phase of growth,” Droblyen said. “Her expertise aligns perfectly with our mission to provide high-quality, transparent, and low-cost 401(k) plans and our future growth plans into new markets.”
He also cited the company’s ongoing investment in tools and services, such as a recent website redesign, as part of a broader strategy to improve client and advisor experiences.
Retirement access for small businesses
Dash said she is excited to join a company that prioritizes accessibility and affordability in retirement planning.
“I am thrilled to join Employee Fiduciary, a company well known for its dedication to small businesses and affordable retirement planning,” she said. “Employee Fiduciary has positioned itself as a leader in the 401(k) space, and I look forward to driving growth and innovation with Eric and our incredible team.”
Founded in 2004 and based in Mobile, Alabama, Employee Fiduciary serves more than 5,000 businesses and about 140,000 participants across the United States.
